What is BYO consulting?
BYO is an engagement strategy consultancy that helps organizations come up with ways to better engage their audiences. To us, engagement equals interaction – interaction with a technology, a brand, a government agency, a product, a service, a space, a cause, or with other people. We work with a network of experts – from from architects and anthropologists to web developers and graphic designers – to create and implement holistic engagement strategies for our clients across a variety of fields.
What does BYO stand for?
BYO stands for “Bring Your Own.” When you work with us we want you to BYO! Bring your own staff, energy and enthusiasm and let us help you grow from within, building on the strong foundations of your organization to enable you to meaningfully engage with your audiences in ways that are creative, efficient and sustainable.
Who is BYO?
Led by Yasmin Fodil, BYO is active in a global community of leading specialists in online and mobile technology, social media, community planning and placemaking, behavioral science, communications, policy, Gov 2.0, game design, and audience engagement.
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Yasmin specializes in creative public policy making and how technology can be used to make government and organizations more collaborative, participatory, transparent, and accountable.
Yasmin received a Masters in Public Policy from the Harvard Kennedy School, where she focused her studies on Democracy, Politics, and Institutions. While at the Kennedy School she co-founded the Government 2.0 Professional Interest Council, which works to encourage the integration of Government 2.0 principles into the curricula and events at the Kennedy School and wrote her masters thesis on how U.S. Federal Agencies can Use Social Media to Increase Civic Participation. Along with her colleagues at Mass.gov, MIT, and O’Reilly, she co-hosted the first annual New England Government 2.0 Camp. She has served on the Student Digital Advisory Board for the Shorenstein Center for Press, Politics, and Public Policy, the Program Committee for O’Reilly’s Gov 2.0 Expo, and blogged about her graduate school experience at wethegoverati.com.
Prior to graduate school, Yasmin was the Information Officer for the Office of the Arts and Special Projects at the NYC Department of Education and received her bachelor’s degree in Government from Cornell University.
Yasmin leads the day-to-day operation of BYO consulting and is the principal consultant for the firm.
Contact Yasmin at: Yasmin(at)BYOconsulting(dot)com
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Lauren specializes in research and strategy for Experience Design. She received a Bachelor of Science in Visualization from the Minneapolis College of Art and Design, where she studied a combination of design and anthropology. She also studied abroad in New Zealand at Victoria University of Wellington, where she studied industrial design theory, anthropology, and sociolinguistics. She is primarily interested in the study and creation of human experiences.
Notable projects include: Ten Little Chocolate Factories, an ethnographic study of bean-to-bar chocolate makers and chocolate eaters; BOOKMARKED, an ongoing international project about anonymous interactions in public space, and Advice from Strangers, a set of cards containing advice obtained indirectly from strangers through the use of artificial intelligence chat bots. |
BYO partners
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Webbmedia Group
Emerging Technology Specialists
BYO consulting partners with Webbmedia Group, an award-winning international digital strategy consultancy that advises Global 1000 and Fortune 500 companies, media organizations, governments, foundations and universities worldwide on emerging technology. We enlist Webbmedia Group to help our new and existing clients understand what’s on the technology horizon and deliver the knowledge to prepare for the future.
Webbmedia tracks technology trends and advises companies on how to take best advantage of what’s next. That might mean mobile strategy, corporate training on social media or selecting the right vendor for an iPad app. They are a single destination for digital media needs, and are known for their immediate response and creative ideas. In fact, they often get called after a long engagement with one of the big firms has yielded no tangible, concrete results.
Their clients refer to them as “inspiring,” “tenacious,” “incredibly intelligent” consultants who “out-pace and out-work their competition.” |
Who are your Clients?
We have lots of awesome clients: NASA Goddard Space Flight Center, The Orton Family Foundation, The American Architectural Foundation, Life.com, The International Center for Journalists, Jared Duval, author of Next Generation Democracy, The Massachusetts Broadband Institute, and the DC Public Education Fund
What projects have you worked on?
Please see our sister site BYO projects for a sample of case studies about our work.
